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A virtual open world of the TU/e campus to attract international students

Every year, Eindhoven University of Technology (TU/e) welcomes a large number of students. And before they decide to study here, many want to explore the campus. That’s why TU/e created an on-demand, interactive campus tour accessible from anywhere, at any time. With gamification elements and the option to start with or without GPS, students can experience campus life both virtually and on location. It’s the perfect way to explore TU/e year-round, whether you’re at home or already in Eindhoven.

99%
Engagement rate

Story framework