Watch the video to find out what the Intractive team has been up to during the first quarter of 2023, as Luuk Koedam (CEO of Intractive) shares the latest company update. Maybe you've already noticed some of the updates on our website...
New visual identity
Well, hello! We've created a new look and feel after coming to the realization that our old visual identity just didn't really suit our story anymore. With storytelling at the heart of our business, we had no choice but to spice things up.
And not only did we change our brand identity, we also improved the demo experience and this very website. We hope you like it as much as we do!
Extensive design features
We want to enable anyone to create high-end content experiences. In order to achieve this, we've implemented extensive new design and layout features. With just a few clicks, you can now create interactive content that perfectly suits your brand identify.
Leading brands are creating with Intractive
Since the start of this year, anyone has the ability to create interactive content experiences. As a result, many leading brands have already taken advantage of this opportunity.
Launching new interactive experiences
Have you ever wondered how cheese is made? Beemster has chosen Intractive to bring this specific process to life, using an interactive content experience. And we have to admit, this is an experience that we're really proud of. You can check it out on our Showcase page.
Schiphol campaign: The waiting games
Usually we help our customers with unique interactive content experiences for their marketing purposes. But in collaboration with Schiphol we got the opportunity to create an awesome campaign for our very own marketing game. The results? In just two weeks, more than 3.000 people entered our waiting game experience and spent an average of 9 minutes engaging with the content.
See you next quarter
That was all for this quarter, we hope you enjoyed this update. Make sure to sign up for our newsletter, so you don't miss out on the latest Intractive news.
Gamification can be a great addition for certain non-game processes to encourage users to take certain actions. You see it coming more and more into everyday life. By giving rewards after certain tasks, you can make the tasks themselves more fun and enjoyable. Also, if used correctly, you can respond to users' intrinsic needs and thus encourage them to change their behaviour. At Intractive, we believe gamification is a very powerful concept.